Oribe

Expanding the iconic haircare brands global reach on Shopify Plus

Strategy 
Technical Architecture
Shopify Plus
UX/UI Design
Development
Managed Services
SAP ERP
System Integration
Migration

The Black & Black team led the global expansion of Oribe Hair Care’s direct-to-consumer business. We worked with the Oribe team to drive the staggered launch of Oribe US, Germany, UK & Canada on Shopify Plus throughout 2023 and 2024.


Black & Black’s consulting, design & development teams created luxurious, elevated and localized storefronts on Shopify Plus Oribe’s EMEA & Americas markets. Firstly launching in Germany and quickly in succession with the UK, US, Canada and Japan.