So you are considering embarking on the journey, alongside many other ambitious global brands, to migrate from Salesforce Commerce Cloud to Shopify Plus. Our expert team at Black & Black lays out the the benefits below.
Why migrate from Salesforce Commerce Cloud to Shopify Plus?
Shopify Plus
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Shopify
Migration
Reasons to Migrate
Why opt for Shopify Plus over Salesforce Commerce Cloud?
Shopify offers lower licensing and running costs.
In response to soaring platform costs and the constraints of Salesforce Commerce Cloud's aging commerce solution, an increasing number of brands are seeking a migration.
Brands are struggling with time-consuming and expensive development work associated with Salesforce Commerce cloud. For these reasons their growth has been hampered and they are in search of a more agile platform—one that fosters and accelerates expansion.
For many Salesforce Commerce Cloud users, Shopify Plus emerges as the ideal solution, renowned for its flexibility, affordability, and exceptional time-to-value proposition. This was exactly what Ellen Degeneres’s brand Ed by Ellen was looking for when then hired Black & Black to migrate them from Salesforce Commerce Cloud to Shopify Plus.
A huge application ecosystem & enterprise-grade performance.
Shopify in recent years has also nurtured an extensive app ecosystem, sophisticated and feature-rich B2B offerings, and enterprise-grade performance and uptime. Brands typically witness improved performance and reduced costs after migrating to Shopify Plus. Perceived drawbacks, such as international commerce capabilities on Shopify, have also been successfully addressed in recent years with the addition of Shopify Markets for cross-border selling.
In addition, the introduction of Shopify's Commerce Components helps solidify its position as the most scalable e-commerce solution available, capable of empowering the largest and most intricate global brand.
Better Conversion.
Experience higher conversion rates with Shopify, backed by undeniable statistics and real-world success stories. In a study by a prominent consulting company in 2023, Shopify's checkout outperformed Salesforce's by an impressive 36%. This superiority stems from Shopify's meticulous engineering, optimizing for throughput, speed, conversion, personalization, familiarity, and extensibility. Moreover, real businesses have seen tangible results after migrating from Salesforce to Shopify.
Mustang Survival witnessed a remarkable 172% increase in conversion rates post-migration, demonstrating the transformative power of Shopify's platform. Similarly, MZ Wallace experienced a substantial 42% boost in conversion after making the switch. These compelling numbers underscore Shopify's unmatched ability to drive better conversion rates for businesses across various industries.
Flexibility.
With Shopify Plus, flexibility is at your fingertips. Customize every aspect of your checkout experience, from fonts and colors to favicons and borders, effortlessly aligning with your brand's identity. Take customization to the next level with the Graph QL branding API, enabling you to push boundaries and create a truly unique checkout journey. Not only can you change how your checkout looks, but you can also modify how it functions, incorporating surprising and delightful features through UI, post-purchase, discount, and pixel extensions.
Additionally, Shopify Plus empowers you to extend or replace the backend using Shopify Functions, allowing for the integration of custom logic tailored to your specific needs. Collect rich customer data by adding custom pixels to track checkout performance, and watch as insights unfold, driving informed decisions and optimizing your e-commerce strategy.
Enhanced Performance and Features.
Many brands witness improved performance and reduced costs after migrating to Shopify Plus. With an extensive app ecosystem, sophisticated B2B offerings, and enterprise-grade performance, Shopify Plus offers a compelling proposition for businesses seeking scalability and efficiency. Brands like RedBull have chosen Shopify Plus for its flexibility and exceptional time-to-value proposition, empowering them to expand seamlessly.
SEO Preservation and Global Expansion.
Migrating to Shopify Plus doesn't mean sacrificing SEO. With proper planning and execution, you can preserve your SEO rankings and ensure a smooth transition to Shopify Plus, empowering your brand to reach a global audience efficiently.
Dedicated Support and Community.
Shopify Plus provides dedicated support and a vibrant community of merchants, developers, and experts. From comprehensive documentation to dedicated account managers, Shopify ensures that businesses receive the assistance they need throughout the migration process and beyond.
Faster Implementation and Higher ROI.
Shopify Plus enables faster implementation, allowing businesses to launch their online stores quickly and efficiently. This rapid deployment translates into higher return on investment (ROI) as brands can start generating revenue sooner and capitalize on market opportunities.
Rapid Iteration and All-in on Commerce.
With Shopify Plus, businesses can iterate rapidly and adapt to changing market demands with ease. Shopify's platform is designed to support agility and innovation, empowering brands to stay ahead of the competition and drive growth. Plus, Shopify is all in on commerce, providing a dedicated platform focused solely on helping businesses succeed in the digital marketplace.
Shopify's Dominance in the Market.
Statistics speak volumes about Shopify's dominance in the e-commerce market:
73%: Shopify's market share of the top 800 global DTC brands.
83%: The number of rising apparel brands on Shopify, according to 2 PM.
Migrating Your Store to Shopify with Black & Black
Migrating to Shopify Plus has been our teams speciality for over a decade. Our robust process has been developed to provide brands with safe and secure migrations. Our highly experienced team of business analysts, Shopify Plus developers, project managers and designers are here to guide you through this process.
Get in touch if you would like to discuss your migration to Shopify Plus.
